Stephanie Streb ensures that brand strategies don't just work on paper - but in real life. As a partner at BrandTrust, she has been helping companies to make their brands tangible for over ten years: at contact points, in corporate cultures, as experiences, in people's everyday lives.
She specialises in health brands in the nutrition, pharmaceutical and lifestyle sectors. In other words, in markets where relevance is created through experience. Where brand promises are not just made, but must be convincing.
As a brand experience pioneer, Stephanie works at the interface between strategy and activation. She not only develops brands conceptually, but also ensures the methodological and didactic empowerment of the people who work with them. As a long-standing course director of the BrandTrust brand management seminar, as a lecturer at Quadriga University - and as a speaker on various platforms, such as expopharm, the most important trade fair for the German-speaking pharmacy market.
She is also part of the Austrian Federal Economic Chamber's Zukunft.Frauen leadership programme - a network for female leaders who actively shape the economy.
What drives her: Making brands fit for the future - through relevant, consistent and specific experiences at every touchpoint.
